Thursday 11 November 2010

15.Digipack

Above and Below are the Final flat plans of my digipak!I only use two photographs throughout the making of the final one (photoshop skills!). The idea was create a digipak that reflects the same feel and effect the video intends to, so i used heavy film grain effect to achieve this on the outside, on the inside opting for a lighter image, a lighter full image that i flipped on one side to create the circling effect connoting to the trapping of Gaga's emotions and maybe concluding a curve in her love triangle?! The thankyou notes are all the same in the middle. i used three thank yous to keep the theme of triangle still distilled within the digipak. Again, with a digipak its best to stick with three block fonts however i chose the three i used on my advert, to keep continuity and it works really well i think! The front cover is bold and the definite choice! It tells the audience exactly what they need to know and more by using an image with gaga appearing to have two faces! This flat plan i chose to try a different style to the advert, a stage and red curtain. like the Moulin Rouge, The Monster Tale is of Love and Betrayal so this was a great way to allude to the Moulin Rouge and tied in the the Gothic and Romantic feel of the video! Dracula is dead and the two lovers can be wed!Again using the same information as the fisrt flat plan and using two pictures.The Dracula teeth inside reflects the danger of the love affair and her innocent curiosity looking through the coffin reflected through the Alice in Wonderland fonts i decided to block this flat plan with! This one can be seen as feminist as red accounts for Blood (Menstruation The Blood Chamber) and escapism of the male dominance. In the video transgression (very Gothic!) is shown through the shots of eyes and her ';can't stop staring'. This was my first flat plan!its quite unimaginative however each flat plan of the digipak in one way or another suit the matching adverts.I could have chosen either style but i preferred the last one i did as it more effective and matches the film grain in the video!
I liked the look of the Alice in Wonderland font a lot as it appeals to the curious nature of Gaga's passion in the love triangle.


I decided to analyse two of Gaga's own digipaks as since The Fame, Gaga has changed in personal style, appearance and music, stylising herself as a gay icon. Here she uses similar shots Many of them covering her, introducing and enticing the audience to the World of Gaga and her mysterious ways. Gaga only used again two block fonts in a clear and concise way. I think my digipak is ready for the Gaga we know today..BORN THIS WAY.



This is the birth of Gaga and Monsters.Using a crucifix to replace the letter 'T' and the start of her Satanist rumours. Again, the simple black and white image works well the the white bold serif font.


Hasn't she changed?!here just a simple black and white photograph with bright scribble writing looks awfully similar to the Poster below!Her make-up is big bold and bright differing from her first Album artwork. Her costumes and props such as pointed shoulders make her appear different to everyone like in Thriller, although she is in a picture on her own!









Michael Jackson' Thriller has become the most watched of all his videos on YouTube...why?! The music video and the song delves into your most deepest fears with terrifying transformations and ghostly ghouls appearing on your CD cover! The use of red on just Michael stands him out from the zombie crowd and flip to the other side you find he is in fact one of them!he has used again 2 block fonts in red white and yellow with his autograph on the front cover. I think the age restriction is needed as some people i know do find this video scary!I think Gaga and Jackson go hand in hand as they explore deep, hidden and suppressed fears like the Gothic tale of the Monster does.



I like the idea of the stage lighting up and the hats through the projectors. Instead of a stage production the inital idea was a cinema production this idea would have fitted well for that!



I tried a few fonts out on dafont.com

Feast of flesh was my favourite and night of the living dead. Both have connotations with horror films where iconic or comic!



Evaluation of both my Digipak and my advert can be found on the face book group i made!



I gained more photo shop skills during this task and helped me make my advert quicker than my digipak. I learnt that continuity is important and aligning and space everything to fit the line of thirds proved to be difficult when it includes more text!

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